The AAF 4th District converged in Tallahassee earlier this week to recognize Advertising Day at the Capitol. 40 AAF members from across the state met with their local Senators and Representatives to discuss how Advertising fuels Florida's economy and other issues impacting the industry.
A prominent topic of conversation focused around a potential Film Incentive bill that would help Florida compete with other states for movie and film production jobs as well as encourage tourism.
The executive members representing the 4th District additionally met with the Senate President to discuss this potential bill and the need to work one-on-one with local Representatives to champion the cause.
Before adjourning for the day the AAF was treated to a private tour of the Senate Chamber hosted by Senator Latvalla and an inspiring talk from Representative Peters.
This was the first time in recent history the AAF 4th District chose to hold Advertising Day during fall Committee Meetings instead of date while legislature is in session. The date change allowed our members to meet with and educate their legislators before bills are finalized.